AW: I’ve been drawing ever since I was little. I took every art class I could in school and focused on fine art through high school. I majored in Graphic Design at the NCSU College of Design, because I was afraid of becoming a starving artist. After graduating I worked at a design firm for three years before deciding I needed a bit more creative freedom than my clients usually allowed. My awesome husband encouraged me to find a career I could love, so I quit my job and started Wit & Whistle.
AW: While still at my day job I decided that I wanted to start a small business that would nurture my creativity. Initially I wanted to make jewelry. I took a few silversmithing classes but realized that I lacked the attention span jewelry making required. I’d make one earring and then I’d have no desire to make the exact same thing again for the other ear! After making a bunch of single earrings I realized that I should put my hard earned graphic design degree to use in my new business venture. I started designing and illustrating greeting cards, and when I opened my shop on Etsy and it slowly started to take off.
AW: I opened Wit & Whistle in July of 2009, although I was tinkering around with card designs for 7 or 8 months before that trying to pinpoint my niche.